About us

At the heart of every product lies a unique story, driven by our passion for quality and innovation. Each item enhances your everyday life and sparks joy. Donna was born to trade. From setting up shops in her bedroom at a young age, to selling her car boot finds, her love of retail has always been abundantly clear. Her first role in a large department store quickly grew into a management career, but antiques and interiors were always calling. It is with her good friend Ryan Parfitt, and his natural talent for sourcing character-filled, timeless pieces, that this dream could finally become a reality. Together, they founded Williams & Parfitt. From their rural Norfolk HQ, Donna and Ryan travel the country in search of quality pieces that are as practical for today’s homes as they are rich in history. They believe furniture should be well made, well loved, and well matched to the people who welcome it into their homes. They take pride in connecting with every customer, understanding their needs, and helping each piece find the right place to live in.

This business is a lifelong passion, built on trust, taste, and a deep respect for the stories antiques carry. Williams & Parfitt are here to help these stories continue in the right home.